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Revenue Growth Management

Pricing Initiative

Budgeting for a High-Impact Pricing Initiative: Why Most Companies Miss the Mark

November 17, 2025

Despite the potential to significantly boost operating profit, many B2B companies fail to adequately plan for a high-impact pricing initiative in their annual budget. This article explores the common pitfalls—from unclear ROI to organizational silos—that cause firms to miss the mark on this critical profit lever. Read on to discover actionable strategies for aligning your team and utilizing diagnostic tools to unlock hidden revenue without high-risk upfront investments.

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Mid-Market AI Pricing: Accessible RGM for Real Results

October 30, 2025

Mid-market leaders often feel trapped between massive, 7-figure enterprise AI projects and the manual “spreadsheet swamp.” This “AI pricing gap” reinforces the myth that predictive RGM is a luxury, but accessible mid-market AI pricing is now a reality. This post breaks down how to democratize powerful analytics and expert guidance to stop margin leakage and deliver real results, fast.

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RGM

Your Business’s Diagnostic X-Ray: The 10-Day Sprint to Profitability

October 23, 2025

Traditional RGM implementations are slow marathons that prescribe treatment without a diagnosis. We’ve reimagined Revenue Growth Management as a 10-day diagnostic sprint, acting as a quick X-ray to pinpoint your biggest profit leaks. This agile RGM framework delivers the actionable insights and simulation tools needed to move from uncertainty to confident, profitable action.

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You Don’t Need an RGM Department, You Need a Commercial Operating System

October 16, 2025

Are your sales and finance teams constantly debating customer profitability using different spreadsheets? This daily friction creates a “Commercial Chaos Loop,” a cycle of misaligned decisions that steadily erodes your margins. Instead of adding more headcount with a traditional RGM department, the answer lies in installing a new way of working: a commercial operating system. Discover how this unified framework breaks the cycle, aligns your teams on a single source of truth, and unlocks more profitable growth.

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Profit Nerve Center

You Don’t Need a Pricing Department, You Need a Profit Nerve Center

October 8, 2025

Many mid-market companies struggle to manage their pricing function, leaving profit on the table because they are too small for a full department but too complex for a part-time owner. This organizational gap leads to a reactive cycle of eroding margins and inconsistent discounting, treating pricing as an administrative chore instead of a strategic lever. The solution is to build a lean, cross-functional Profit Nerve Center that owns commercial strategy and is powered by an analytical engine like RGMaaS. This article provides a blueprint for transforming your pricing function from a defensive bottleneck into your company’s most powerful source of profitable growth.

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Revify

How Strategic Price Customization Recaptures Value

October 2, 2025

Many companies unknowingly hemorrhage profits through a “leaky” pricing waterfall of unchecked discounts and rebates, a problem far more damaging than sudden market crashes. The solution is strategic price discrimination, which involves architecting a framework to customize prices for different customer segments based on the value they receive and their willingness-to-pay. By building an in-house, analytics-driven capability to implement this strategy, businesses can plug these profit leaks and transform pricing into their most powerful engine for growth.

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